{"id":13466,"date":"2019-10-22T16:34:31","date_gmt":"2019-10-22T20:34:31","guid":{"rendered":"http:\/\/www.fieam.org.br\/fieam\/?p=13466"},"modified":"2019-10-22T16:34:31","modified_gmt":"2019-10-22T20:34:31","slug":"sindpam-promove-degustacao-e-distribuicao-de-paes","status":"publish","type":"post","link":"https:\/\/fieam.org.br\/fieam\/sindpam-promove-degustacao-e-distribuicao-de-paes\/","title":{"rendered":"Sindpam promove degusta\u00e7\u00e3o e distribui\u00e7\u00e3o de p\u00e3es"},"content":{"rendered":"<p>P\u00e3o quentinho, saindo do forno e entregue aos visitantes da esta\u00e7\u00e3o montada pelo Sindicato da Ind\u00fastria de Panifica\u00e7\u00e3o e Confeitaria do Amazonas (Sindpam), no \u00faltimo final de semana no Manauara Shopping \u2013 na Pra\u00e7a de Eventos Tucum\u00e3, hall de entrada pela Avenida Jornalista Umberto Calderaro Filho.<\/p>\n<p>A experi\u00eancia de degustar os p\u00e3es p\u00f4de ser vivida pelos consumidores, durante evento comemorativo do Dia Mundial do P\u00e3o, ainda foi acrescida de cursos promovidos por instrutores do Servi\u00e7o Nacional de Aprendizagem Industrial (SENAI Amazonas). Na promo\u00e7\u00e3o, o Sindpam distribuiu gratuitamente nos tr\u00eas dias de evento 60 mil p\u00e3es e mais 60 quilos de p\u00e3o de queijo, em parceria com a Conde do P\u00e3o e Natan Congelados nesses itens.<a href=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Alunos-do-SENAI-auxiliam-na-prepara\u00e7\u00e3o-e-distribui\u00e7\u00e3o-de-p\u00e3es-no-Dia-do-P\u00e3o-promovido-pelo-Sindpam-no-Manauara-Shopping.jpeg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-13467 aligncenter\" src=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Alunos-do-SENAI-auxiliam-na-prepara\u00e7\u00e3o-e-distribui\u00e7\u00e3o-de-p\u00e3es-no-Dia-do-P\u00e3o-promovido-pelo-Sindpam-no-Manauara-Shopping-1024x768.jpeg\" alt=\"\" width=\"566\" height=\"424\" \/><\/a><\/p>\n<p>O evento tamb\u00e9m proporcionou degusta\u00e7\u00e3o de bolos e biscoitos produzidos com a farinha Trigolar Integral, uma novidade no mercado local, e ainda os pasteis folheados e p\u00e3es doces, feitos com o trigo Dona Maria, outra empresa parceira do Sindpam no local.<\/p>\n<p>A iniciativa \u00e9 realizada em n\u00edvel nacional, com a participa\u00e7\u00e3o da Associa\u00e7\u00e3o Brasileira da Ind\u00fastria\u00a0de Panifica\u00e7\u00e3o e Confeitaria (ABIP). De acordo com o vice-presidente da Federa\u00e7\u00e3o das Ind\u00fastrias do Estado do Amazonas (FIEAM), Nelson Azevedo, o evento promovido pelo Sindpam j\u00e1 \u00e9 tradi\u00e7\u00e3o e tem o prop\u00f3sito de estimular o consumo de p\u00e3es pela popula\u00e7\u00e3o.<\/p>\n<p>O presidente do Sindpam, Carlos Azevedo, comenta que houve pequeno aumento no mercado de p\u00e3es em geral, mas nas padarias houve redu\u00e7\u00e3o do consumo, em raz\u00e3o dos v\u00e1rios canais de distribui\u00e7\u00e3o do produto. \u201cA Organiza\u00e7\u00e3o Mundial da Sa\u00fade (OMS) estima que o n\u00famero ideal para consumo por pessoa\/ ano seja de 60 quilos, por\u00e9m na regi\u00e3o Norte existe consumo bem inferior por capital, chega a 28 quilos ao ano. Precisamos estimular mais a popula\u00e7\u00e3o que est\u00e1 mais cautelosa, principalmente, quando falamos no assunto saudabilidade\u201d, disse o empres\u00e1rio.<a href=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Equipe-dos-cursos-de-Panifica\u00e7\u00e3o-e-Alimentos-e-Bebidas-do-SENAI-Amazonas.jpeg\"><img decoding=\"async\" class=\"wp-image-13469 aligncenter\" src=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Equipe-dos-cursos-de-Panifica\u00e7\u00e3o-e-Alimentos-e-Bebidas-do-SENAI-Amazonas-1024x768.jpeg\" alt=\"\" width=\"562\" height=\"422\" \/><\/a>Azevedo explica que al\u00e9m do h\u00e1bito regional do consumidor local n\u00e3o ser exclusivo de p\u00e3o franc\u00eas, incluindo assim a tapioca, os jovens de hoje t\u00eam cuidado maior com o consumo do alimento, associado \u00e0 nutri\u00e7\u00e3o que, de acordo com ele, \u00e9 preciso ser desmitificada. \u201cN\u00e3o \u00e9 o p\u00e3o o principal vil\u00e3o cal\u00f3rico e sim a composi\u00e7\u00e3o que as pessoas fazem para consumi-la\u201d, afirma o panificador.<\/p>\n<p>Na campanha deste ano feita pelo Sindpam, com tema \u201cCada um tem um jeito de comer p\u00e3o franc\u00eas. Qual \u00e9 o seu?\u201d, foram lembradas as diferentes combina\u00e7\u00f5es que normalmente s\u00e3o feitas pelos consumidores na degusta\u00e7\u00e3o do p\u00e3o franc\u00eas. Na enquete, a maioria optou pelo famoso \u201cX-Caboquinho\u201d, sandu\u00edche regional com manteiga, queijo coalho, banana frita e tucum\u00e3, mas houve quem prefere o p\u00e3o somente com uma boa manteiga, assim que sai do forno.<a href=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Propriet\u00e1ria-da-Panificadora-Rio-Negro-e-associada-do-Sindpam-Andressa-Vasconcelos.jpeg\"><img decoding=\"async\" class=\"wp-image-13470 alignleft\" src=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Propriet\u00e1ria-da-Panificadora-Rio-Negro-e-associada-do-Sindpam-Andressa-Vasconcelos-1024x768.jpeg\" alt=\"\" width=\"478\" height=\"358\" \/><\/a><\/p>\n<p><strong>A propriet\u00e1ria da Panificadora Rio Negro e associada do Sindpam<\/strong>, Andressa Vasconcelos, 33, \u00e9 uma dessas. No mercado h\u00e1 nove anos, a empres\u00e1ria conta que diariamente tem que se reinventar para atender a mudan\u00e7a de h\u00e1bito do consumidor que se tornou mais cauteloso e exigente.<\/p>\n<p>\u201cPercebo que nos \u00faltimos quatro n\u00e3o houve queda no mercado, mas mudan\u00e7a de h\u00e1bito do consumidor. Antes ele ia a padaria e comprava, al\u00e9m do p\u00e3o, os acompanhamentos como queijo, presunto, manteiga, salame, entre outras coisas. Agora n\u00e3o, ele controla mais o seu dinheiro\u201d, relatou ela.<\/p>\n<p><a href=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Comemora\u00e7\u00e3o-em-homenagem-ao-Dia-do-P\u00e3o-aconteceu-sexta-18-s\u00e1bado-19-e-domingo-20-no-Manauara-Shopping.jpeg\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-13471 alignright\" src=\"http:\/\/www.fieam.org.br\/fieam\/wp-content\/uploads\/sites\/5\/2019\/10\/Comemora\u00e7\u00e3o-em-homenagem-ao-Dia-do-P\u00e3o-aconteceu-sexta-18-s\u00e1bado-19-e-domingo-20-no-Manauara-Shopping-1024x768.jpeg\" alt=\"\" width=\"520\" height=\"390\" \/><\/a><\/p>\n<p>Vasconcelos comenta que aos empres\u00e1rios resta apenas a melhoria em qualidade e variedade dos produtos, para manter e fidelizar os clientes, focando sempre no bom atendimento. \u201cEstamos trabalhando agora com p\u00e3es com fermenta\u00e7\u00f5es naturais, por conta da procura e da busca no mercado por produtos que auxiliem na sa\u00fade da popula\u00e7\u00e3o, portanto, temos que nos adaptar ao consumidor que est\u00e1 mais exigente e mais seguro\u201d, contou ela.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>A Panificadora Rio Negro \u00e9 uma das 61 empresas ativas no Sindpam e uma das parceiras para realiza\u00e7\u00e3o do evento, que contou tamb\u00e9m com o aux\u00edlio das institui\u00e7\u00f5es do Sistema FIEAM \u2013 Federa\u00e7\u00e3o das Ind\u00fastrias do Estado do Amazonas, Servi\u00e7o Social da Ind\u00fastria (SESI), Servi\u00e7o Nacional de Aprendizagem Industrial (SENAI) -, al\u00e9m do Sebrae, OCRIM\/Trigolar, Grande Moinho Cearense, Real Equipamentos, Sorvepani, Casa dos Panificadores e Panadero Brasil.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>P\u00e3o quentinho, saindo do forno e entregue aos visitantes da esta\u00e7\u00e3o montada pelo Sindicato da Ind\u00fastria de Panifica\u00e7\u00e3o e Confeitaria do Amazonas (Sindpam), no \u00faltimo final de semana no Manauara Shopping \u2013 na Pra\u00e7a de Eventos Tucum\u00e3, hall de entrada pela Avenida Jornalista Umberto Calderaro Filho. A experi\u00eancia de degustar os p\u00e3es p\u00f4de ser vivida [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13483,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28,30],"tags":[],"class_list":["post-13466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-banner-destaque","category-news_destaque"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Sindpam promove degusta\u00e7\u00e3o e distribui\u00e7\u00e3o de p\u00e3es - FIEAM<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fieam.org.br\/fieam\/sindpam-promove-degustacao-e-distribuicao-de-paes\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sindpam promove degusta\u00e7\u00e3o e distribui\u00e7\u00e3o de p\u00e3es - FIEAM\" \/>\n<meta property=\"og:description\" content=\"P\u00e3o quentinho, saindo do forno e entregue aos visitantes da esta\u00e7\u00e3o montada pelo Sindicato da Ind\u00fastria de Panifica\u00e7\u00e3o e Confeitaria do Amazonas (Sindpam), no \u00faltimo final de semana no Manauara Shopping \u2013 na Pra\u00e7a de Eventos Tucum\u00e3, hall de entrada pela Avenida Jornalista Umberto Calderaro Filho. 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